Your competitor just quietly dropped their price by 15%. Your mutual customers noticed. You didn't. That's the kind of thing that costs you deals for weeks before you even realize what happened. This setup watches competitor pricing pages around the clock and sends you an alert the moment something changes — so you always know first.
Pricing changes are some of the most important competitive signals you'll ever see — and most businesses miss them entirely. Nobody has time to manually check five competitor websites every day. So they check once a month, if that, and hope nothing important changed.
The AI price monitor solves this completely. You give it the URLs of the pages you want to watch. It checks them every few hours, compares them to what was there before, and sends you a text or email the moment a price, a plan name, or a promotional offer changes. You don't do anything — you just get a ping when something's different.
You can also point it at supplier or vendor pages to track your own input costs — not just competitors.
When something changes, you get a message like this:
Competitor: Acme Software
Page watched: acmesoftware.com/pricing
Change detected: Thursday, March 6 at 2:14 PM
What changed: The "Pro" plan dropped from $79/month to $59/month. The "Starter" plan now shows "Free for 30 days" (previously was no free trial). Their "Enterprise" tier pricing is now hidden behind a "Contact us" form (it used to show $199/month).
Link to review: acmesoftware.com/pricing
That's it. You know exactly what changed, when it changed, and where to look. No digging. No comparing screenshots yourself. The AI does the diff and tells you what's different in plain English.
Start with your top 3–5 competitors' pricing pages. Add any supplier pricing pages you want to track. You just need the URLs — one per line. Most people end up with 5–15 pages total.
You can watch the whole page, or tell it to focus on specific sections — like "only alert me if a dollar amount changes" or "watch the table in the middle of the page." Narrowing the focus cuts down on false alarms from minor page updates like blog posts appearing in sidebars.
Every 4 hours is a good default. If you're in a fast-moving market where competitors reprice daily, you can go as often as every hour. If your industry barely changes prices month-to-month, once a day is fine.
Text message, email, Slack, or Discord — your choice. Most people use SMS for urgent competitive signals so they never miss it, even if they're away from their desk.
When you first start it, it takes a snapshot of each page. That's the baseline everything gets compared against. Run one test check to make sure it's reading the right parts of the page. Then leave it running — you'll only hear from it when something actually changes.
An alert is just information — it's up to you to decide what to do. Common responses:
None of these require you to react immediately. But knowing in real time gives you the choice. Catching it two weeks late doesn't.
This setup is honest about its limits:
The overview is free. The working config is in the Library:
The Library includes the complete price monitor config plus 40+ other ready-to-run setups for small business owners. Cancel any time.